Chapter 76: The Secret to Rising Above Others

Those who wanted to leave or stay all remained. Earning over ten thousand a month was still mostly limited to the upper-middle class. Even many middle-class people, unless they were company partners, rarely made that much.

What does making over ten thousand a month mean in this era?

Simply put, it’s an amount equal to what others earn in four years without spending. In just one month, your daily income surpasses what most make in an entire month.

Besides, Sabin City’s economy was weak, unemployment rising. On the streets, many defeated people searched for jobs but faced constant rejection. Getting a good job was extremely difficult.

Whether they aimed to earn that ten thousand monthly or just wanted to see if Lynch was a fraud, they stayed.

Those who stayed had a high chance to join Lynch’s team. There was once a job offering food, lodging, and free training but no takers.

Some organizers even considered kidnapping people to force them into training—because in some industries, people themselves are assets, immense assets.

But Lynch’s approach was different. He wouldn’t stoop so low. If you beg others, they may not respect you. Only if others beg you, even humbly, will they treasure what you offer.

Next came a simple exchange of new experience. Most were young with little work history, barely out in society for a few years, around twenty-one or twenty-two, beginning to glimpse society’s cold harshness but still holding bright illusions.

The illusions were bright because they would eventually rot away.

For over two hours, Lynch taught them how to knock on doors, how to get people to sit quietly and listen to their pitch, and how to persuade them to come to a warehouse auction on Saturday afternoon that would be historically memorable.

Lynch said much, but the core was simple: wealth, profit, and pursuit.

“Visit elderly living alone, offer them children’s toys, explain how much children love these toys…”

“Elderly needs are simple—they want company. They don’t mind paying for humble happiness to fill their easily satisfied hearts.”

“When children see toys they like there, they think of these elders and might even come visit them.”

“Even if not, when playing with these toys, they might unconsciously think of these old folks.”

“For adults living with parents, talk about freedom—used cars, secondhand houses are their first choice…”

“The generation gap means they need their own space. If they can’t afford a house, a used car is their best refuge.”

“Though small, the car can be their escape from reality.”

“For women, introduce fashion items—new hairdryers, curling irons, things they need…”

“For men, whiskey, cigarettes, plain ties, watches, even…”, Lynch looked at the manual again, “…some adult products.”

“Someone once told me sales is about creating demand. I said nonsense—if you create demand a poor person can’t afford, you’ll never earn a dime in commission.”

“Sales isn’t creating demand; it’s discovering and stimulating existing demand.” Lynch shifted position. The young people gathered around like students, taking notes seriously.

“Those who give you time to show products aren’t there for you to make them impulsively buy. They want to convince themselves they don’t need something.”

“If you find what they need, then show them why now is the perfect time to buy, you hold the world in your hands.”

Richard took notes seriously and asked, “Mr. Lynch, how do I find what others need? I don’t think they’ll just tell me.”

Lynch pointed to his eyes. “Observe. From the moment you enter, guess their income and lifestyle by their clothing.”

“Wealthy people prefer silk casual wear. It’s summer—they want to keep a dignified appearance. Expensive silk is their favorite.”

“Poorer folks dress like us or like what you wear at home; some even wear work uniforms.”

“As for those with barely any clothes—if a man, just tell them you have cheap liquor.”

“If a woman…” Lynch made a knowing expression all men understand but only half the kids do, “check the time and date. Not every hour every day is safe.”

The mood was relaxed. Lynch taught them simply how to understand their customers, then offer products just above their current living standards, with an irresistible price.

It’s like a man who likes cars wanting a better one but rarely visits used car lots or pays attention. The need is real.

At the right moment, from the right person, with an offer they can’t refuse, the need will ignite and be unstoppable.

Discover, then stimulate—that’s what Lynch was teaching them.

At noon, Lynch treated everyone to a meal: a steak costing nineteen ninety Sol.

Many had never tasted such steak before. Regardless of whether they stayed, they felt it was worth it.

While subtly teaching business knowledge, Lynch was also being watched.

Michael’s matter was settling, and he faced consequences. But this didn’t mean the FBI, IRS, and Lynch’s troubles had vanished.

No matter Lynch’s role, he remained the one embarrassing these agencies.

They might not aggressively investigate him yet, but they watched him closely, ready to act at the slightest mistake.

This is why people say individuals cannot fight government agencies—those with resources will target you. It’s not personal whim; it’s their job.

Among the recruits was even an FBI undercover agent, fresh out of police academy, selected for outstanding performance, full of justice and idealism.